Thursday, September 20, 2012
Firearm Shopping Comparison Site
GunSpec v2.0 Launches
GunSpec, a shopping comparison site for the firearms industry, has launched GunSpec.com v2.0. The new version provides end users with additional offerings and more robust product search features. GunSpec has expanded its list of firearm category offerings and created new categories for clothing, hunting gear, knives and emergency preparedness products.
The big news for firearms retailers is that they still have a choice of uploading their catalog offerings with a no cost, free trial and taking advantage of the industry's first "firearms, parts and accessories only" shopping search engine site. Retailers can also boost their web store presence by taking part in the new GunSpec Premium Ad Placement program. The ad placement program is a cost-per-click advertising program that enhances the retailer's catalog offering for a lower cost than traditional shopping engine providers. GunSpec has also beefed up its capabilities for retailers to include automated product data feeds, inventory, and reporting.